MEDIA WATCH | PROCTER & GAMBLE

Procter & Gamble: This Is an Appeal to Your Better Judgment—Remini Hate Does Not Sell

I know I will personally boycott any product whose sales will help support this attack on religion. And I am not alone in this thinking.

August 15, 2018

David S. Swift, CEO
Procter & Gamble

Dear Sir,

When I was growing up in the 1950s, my family refused to buy anything that was German in origin or even remotely connected to Germany. My father and mother had had family members killed in the Holocaust, and rightly or wrongly they identified anything German with Nazism.

Less dramatically, I will likely never again bank with Wells Fargo because of its previous organizational support of its employees opening up accounts without the approval of their customers—that is a culture and organization I do not trust.

I mention this because of your advertising support of programs developed for A&E that promote religious bigotry. One such show is the program hosted by Leah Remini and Mike Rinder. This show has inflamed religious bigotry and is responsible for generating dozens of documented threats of violence and death to Scientologists. Three people jailed told authorities they were inspired by Remini. The program has an apparent sinister agenda to destroy religion and attack religious belief systems.

To be positioned with these shows through your advertising support will result in positioning your company as supporting the destruction of religion. Is that what you want?

I know I will personally boycott any product whose sales help support this attack on religion. And I am not alone in this thinking.

Sincerely,

Bernard Percy
Los Angeles, Calif